In today’s globalized world, businesses are increasingly relying on translation services to reach new markets and customers. However, poor or inaccurate translations can have serious consequences and cause a range of risks and potential damages. Here are some of the ways that wrong translations can harm businesses: Miscommunication The most obvious and immediate risk of a poor translation is miscommunication.…
Translation and localization are essential for businesses that want to reach foreign markets. These services help companies adapt their products, services, and marketing strategies to the specific culture and language of the target market. Here are some of the reasons why translation and localization are important for businesses: Improving customer experience Localizing a product or service means adapting it to…
Human and machine translation are two distinct methods of translating written material from one language to another. Although they share the same goal of conveying meaning, they differ in their approach and results. Human translation relies on the expertise and intuition of a trained linguist. A human translator considers not only the meaning of words and phrases, but also cultural…